After 30 years, Frodsham’s donkey derby is cancelled

FRODSHAM Cricket Club’s annual Donkey Derby – a popular event in the town’s calendar since 1987 – will not be held this year.
The club has reluctantly taken the decision to take a break this year because of falling profits – with last year’s being the worst ever.
But it is hoped to bring the event back – possibly in a slightly different form.
Club chairman Peter Bottome said: “We realise it is a much loved event in Frodsham and this will be a disappointment to many supporters, sponsors and Frodsham families.
“We would like to thank all those who have contributed sponsorship of donkeys and races, taken advertisements in the programme and the people of Frodsham who have attended the event since the first one was brought into being under the stewardship of the late Don Mellor in 1987.
“The event has generated many funds over the years, allowing us to build our own pavilion, maintain our playing facilities, field four senior teams at the weekend and provide cricket for the youngsters of Frodsham. “All our cricketing activities will continue as usual but our fund-raising, this year at least, will have to take another form.”
Falling profits are the main reason for the cancellation. Last year’s were not thought to justify the effort involved in organising the day.
It has proved increasingly difficult to find sponsors and advertisers for the programme.
In addition, it has proved more difficult to find volunteers to sell programmes door-to-door – and it was also felt householders had become less willing to welcome people knocking on their doors of an evening.
Costs have risen over the years – particularly the cost of hiring donkeys, insurance, the venue, prizes, and programme production.
It was also harder to find volunteers on the day to ensure the event was run safely – an increasing concern these days.
Mr Bottome added: “Hopefully, a bigger and better Donkey Derby will return next year.”
In the meantime the club is examining changes that could be made.
Door-to-door selling will cease, it is suggested, with the public paying on the gate.
One idea is to promote the event through schools and another to have more events on the field – with perhaps an “open mic” to showcase Frodsham talent.
The club would welcome ideas from the public, who can email the club at Frodshamcricketclub@yahoo.com
In the meantime, other fund-raising ideas are being explored – including sponsoring the ball at home matches for £30.