THE Warrington’s Own Buses team stepped off the buses and into the Halliwell Jones Stadium recently for a Customer Service Conference like no other.
The immersive training event was delivered by Steps Drama, a specialist organisation renowned for its creative and engaging approach to workplace learning. Through a mix of live actors, interactive videos, and group discussions, the workforce – from drivers and engineers to office staff and directors – was immersed in sessions designed to inspire and upskill.
“This is about raising the bar for our customers and for our people,” said Katie Ferguson, Operations Director at Warrington’s Own Buses. “We’ve invested in what really matters – human connection. Great customer service starts with a confident, motivated workforce who feel empowered to make every journey a great one.”
The training refreshed existing skills and helped foster a shared culture of empathy, responsiveness, and pride in the vital role Warrington’s Own Buses plays in the local community.
By the end of the week, every team member had participated in the experience – ensuring long-lasting benefits for everyone who uses or works for the bus operator.