New Warrington BID manager wants to bring businesses together to be proud of their town

BORN and bred Warringtonian Andrea Morley has been appointed as the new project manager of the Warrington Business Improvement District (BID) and was welcomed at a recent meeting with the Board.

She has taken on the role until August 2023 covering the maternity leave of the current Warrington BID Manager, Amy Dawber.

Andrea has spent most of her career working for Warrington-based organisations including LiveWire and Culture Warrington. She has worked on several town centre events including Warrington Music Festival, the LiveWire Mile, and the impressive ‘Museum of the Moon’ installation in 2019. She was the initiator of the Maker’s Market launching in Warrington at Queen’s Gardens and the Beach at Bank Park in 2018.

Andrea said: “Businesses and residents of the town need to be reminded of our quality events, leisure facilities, shops, bars and restaurants so they can be proud of where they live, work and entertain. We still have a lot of work to do but I know we can make real enhancements and improvements for Warrington’s business community. We are already planning for Christmas with a weekend of festive activities for all the family with a finale event at the Town Hall. Importantly we’ll be looking at how we can support the different business sectors and continue to deliver across our four key themes. I am proud to become the BID manager and am looking forward to the next 9 months heading up to the next ballot”.
She also told us as a born and bred Warringtonian, she is passionate about giving back to her town. She is a trustee for Warrington Charities Trust and advisor to the board at the Warrington Wolves Foundation. She is also an elected parish councillor for Great Sankey North, where she is a resident.
Warrington BID was approved at ballot in 2018 after the majority of businesses voted in support. The current term of the BID will end in 2023, when businesses will again have the chance to vote for it to continue for another five years. Since the BID started in 2018, Warrington BID has supported more than £1m of investment into the town centre.

Emma Hutchinson, chair of the Warrington BID Board, commented: “We are excited to welcome Andrea as BID manager, her experience and energy will drive forward our plans to continue Warrington town centre’s evolution into a thriving place where people can live, work, play and learn. Ultimately becoming the consumers’ destination of choice and supporting local businesses with the opportunities this will bring.”