Warrington-Worldwide.co.uk incorporates the Village Life, Culcheth Life, Frodsham Life & Lymm Life magazines.

Why companies shouldn’t be afraid of millennials and should be utilising apprentices


by Callum Morgan

Many small and medium-sized businesses shy away from employing young people. There is a belief that they may need “babysitting” or looking after and that they will be a hindrance to a company rather than an asset.

Often it is believed to be a safer bet to employ somebody older with a larger skill set and more experience. We all know that experience is key in a lot of roles, but where will the next generation gain that experience from if there is nowhere to get it from?

Here at Morgan Branding, we have a small team which features a lot of bright teenagers who for us works very efficiently and effectively. We have two apprentices (aged 19), and two part-time college students (aged 16 & 17).

Historically apprentices have had a reputation of being a way for employers to get access to ‘cheap labour’. The apprentice becomes the skivvy and spends all day making cups of tea for very little money. It was a way to pay less than the minimum wage. Well that is not the way apprenticeships should be seen in 2018. For many millennials, university is not the right path in life and there are many exciting and innovate companies using apprenticeships as a career pathway.

Employing millennials can be a great way to grow a business, they are enthusiastic, adaptable and not set in their ways. Ideas are viewed from a modern perspective which can help a company prosper. Morgan Branding attributes a huge proportion of its early growth to its close-knit team. We have a group of creative, hard-working individuals that work tirelessly to help our clients businesses grow.

If you want to ask more about opportunities within Morgan branding, or if you are a business owner that wants to ask Callum about the companies he has used to train apprentices please feel free to get in touch.

www.morganbranding.co.uk  01925 414 909 info@morganbranding.co.uk


About Author

Experienced journalist for more than 35 years. Managing Director of magazine publishing group with six in-house titles and on-line daily newspaper for Warrington. Experienced writer, photographer, PR consultant and media expert having written for local, regional and national newspapers. Specialties: PR, media, social networking, photographer, networking, advertising, sales, media crisis management. Patron Tim Parry Johnathan Ball Foundation for Peace. Trustee Warrington Disability Partnership. Former Chairman of Warrington Town FC.

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