COLLEGE students at Warrington were set a challenge by bankers – how to market its innovative smartphone service.
BTEC graphic design students at Priestley College were given the task by Barclays.
The youngsters were given the task of creating a marketing storyboard to promote Pingit – a service that allows users to send and receive money with just a telephone number.
Barclays’ Julian Bucknall said: “We asked the Priestley students for their ideas on how they would market Pingit to people in their age
Group.
“This is the second year we have worked with Priestley and once again have been really impressed with the students’ creativeness and professionalism.”
Barclays processes millions of transactions for its customers every day, managed from technology centres like Radbroke Hall in Knutsford.
In a second brief, art and design students were asked how they would redesign one of the buildings on the 64-acre campus.
Tutor Phil McConnell said: “We have to thank Barclays for giving our students the opportunity to work with a global bank on a live
brief.
“It is invaluable experience and an amazing achievement for our students to have on their university applications and CVs.”
Former Birchwood High School pupil Elli Hill was judged to have the best ideas for the building redesign and ex-Lymm High School pupil Jennifer Hall’s storyboard for Pingit impressed Barclays the most.
Pictured: Students with their designs and in the briefing with Julian Bucknall.
